The problem with Dubai is not finding things to do, it is figuring out how to fit them all into one trip. In 2025, the city is overflowing with experiences, from desert safaris and sky-high towers to massive shopping malls and cultural highlights that bring a taste of old Dubai. Every traveler ends up with a list that feels longer than the holiday itself, which is why it helps to know the top attractions and the best places to visit in Dubai this year. These are the things to do in Dubai in 2025 that will make your trip exciting, memorable, and completely worth it.
Best Things to Do in Dubai:
If you’re planning a Dubai trip, here are some top things to do in Dubai to add to your list.
Must-See Attractions in Dubai
Burj Khalifa
A trip to Dubai would not be complete without the Burj Khalifa, an iconic landmark that defines the skyline and welcomes millions of visitors every year. One of the most unforgettable things to do in Dubai is visiting the Burj Khalifa’s observation decks on levels 124 and 148, where sweeping views of the city, desert, and ocean unfold before you. You can book a ticket for the ‘At the Top’ VIP Lounge starting from AED 769 for a truly memorable visit.
Children eight and under can enter free from 9:00 AM to 12:00 PM with a paying adult, and because hours change by ticket type, it is best to book your slot in advance. Dining at At.mosphere on the 122nd floor is one of the most unique things to do in Dubai city, where world-class food meets some of the best views in the city. In the evenings, you cannot miss the Dubai Fountain show at the base of the tower, where music, water, and lights create a magical atmosphere.
Dubai Mall
Far from being only a shopping paradise, Dubai Mall stands out as an experience in itself. One of the most popular things to do in the Dubai Mall is to visit the Dubai Aquarium and Underwater Zoo, where you can see sharks, rays, and hundreds of marine species. The starting price for the Dubai Aquarium and Underwater Zoo experience is AED 199 for visitors aged two and above, with children aged one and under entering for free. It is open Monday to Thursday from 10:00 AM to 11:00 PM (last entry 10:15 PM) and Friday to Sunday from 10:00 AM to 12:00 AM (last entry 11:15 PM).
Another must-visit spot is the VR Park, which offers exciting interactive and virtual reality games for visitors of all ages. If you want something more active, you can try ice skating at the Olympic-sized rink, making Dubai Mall a place where shopping, entertainment, and adventure all come together.
Dubai Desert Safari
A desert safari is an experience every traveler should try at least once. The thrill begins with dune bashing in a 4×4, one of the best things to do in Dubai, where expert drivers take you on an exciting ride over golden dunes. Morning desert safaris in Dubai usually start from around AED 110 to AED 120 per person, making them more affordable than evening or overnight trips.
Prices can increase depending on the type of safari and level of comfort you choose. To find the best deals and trusted reviews, it is always worth checking sites like Tripadvisor, where you can compare prices and see what other travelers recommend. To complete the experience, you can ride a camel through the desert and enjoy a traditional evening camp where cultural performances and authentic Emirati food make it unforgettable.
Modern Attractions in Dubai
Museum of the Future
The Museum of the Future is one of Dubai’s most futuristic landmarks and is already considered a must-see. A favorite activity here is to explore the interactive zones about space, technology, and sustainability, where learning feels exciting and hands-on. Museum tickets are available daily from 9:30 AM to 9:00 PM, starting from AED 159 for visitors aged four years and above. Visitors also love to walk inside the beautifully designed building, which is covered with Arabic calligraphy and has become one of the most photographed spots in the city.
Expo City Dubai
Expo City Dubai, which grew out of Expo 2020, is now a lively place full of culture and new ideas. Admission to the public areas is free and open 24 hours a day, seven days a week. For access to key venues, you can purchase the Attractions Pass for AED 120 or visit individual attractions for approximately AED 50.
Most pavilions and attractions are open from 10:00 AM to 6:00 PM. One of the best things to do in Dubai is to walk through the different pavilions that showcase ideas and inventions from around the world. Travelers also enjoy watching the live cultural shows and tasting international food from different countries, making Expo City a truly global experience.
Sky Views Observatory
Sky Views Observatory is the perfect place for travelers who enjoy stunning views mixed with a little adventure. Experiencing it is truly one of the best things to do in Dubai. You can visit Sky Views Dubai any day between 10:00 AM and 10:00 PM, where Observatory tickets begin at AED 90 and children’s tickets at AED 75. The Edge Walk experience is available from AED 499 for those who want something extra thrilling. Many visitors come here to walk across the glass bridge that connects two towers, offering breathtaking views of Downtown Dubai and Burj Khalifa.
Hidden Gems in Dubai
Al Fahidi Historical Neighborhood
Al Fahidi Historical Neighborhood is a historic district where visitors can discover what life in old Dubai was like. As one of the top things to do in Dubai, the neighborhood is public and free to explore at your own pace. If you plan to visit specific locations like the Dubai Museum or the Sheikh Mohammed Centre for Cultural Understanding, you should check their individual operating hours. Walking through the narrow lanes is a peaceful and cultural experience, making Al Fahidi one of the quietest and best places to visit in Dubai. The small museums and art galleries add to the charm and provide a calm escape from the busy city.
Dubai Miracle Garden
Dubai Miracle Garden is a colorful destination filled with creative flower designs and sculptures. It is open on weekdays from Monday to Friday from 9:00 AM to 9:00 PM, and on weekends and public holidays from 9:00 AM to 11:00 PM. Garden entry is AED 100 for adults 12 and up, and AED 85 for kids between 3 and 12 years. One of the main things to do here is to walk along the heart-shaped pathway, a favorite for photos and couples, and one of the must-visit Dubai attractions places.
Alserkal Avenue
Alserkal Avenue is one of the places for visit in Dubai and a modern cultural hub where art and creativity come together. Its general opening hours are from 10:00 AM to 7:00 PM, but each gallery, concept store, and event space within the avenue has its own schedule, and some are closed on Mondays, so checking ahead is recommended. Many travelers enjoy visiting the contemporary art galleries, attending live performances, and relaxing in trendy cafés, making Alserkal Avenue a great way to see a different side of Dubai.
Outdoor Adventures and Day Trips
Palm Jumeirah
Palm Jumeirah is one of the most famous man-made islands in the world and offers plenty of activities. The starting price for an Aquaventure Day Pass at Atlantis The Palm is AED 299. You can also explore the underwater world at The Lost Chambers Aquarium in Dubai for roughly AED 150 per person, another must-try experience among things to do in Dubai. Many visitors choose the beach clubs on Palm Jumeirah to relax and enjoy the unmatched scenes of the Dubai skyline and sea.
Dubai Marina
Dubai Marina is a busy area with lots of fun places to visit and beautiful water views. A favorite activity here is to take a walk along Marina Walk, where you can stop by cafés, restaurants, and shops along the waterfront. Another great option is to book a boat ride or yacht cruise, which gives you a different perspective of the skyscrapers and coastline. Many travelers also enjoy spending the evening at rooftop lounges or dining cruises, which make Dubai Marina one of the most enjoyable things to do in Dubai at night.
Hatta
Hatta offers a quiet mountain escape close to Dubai, making it a perfect spot for travelers who love nature. Travelers often begin their trip by kayaking on the calm waters of Hatta Dam, set against rocky mountains. This makes it one of the top Dubai attractions and a favorite for free things to do in Dubai. For adventure lovers, there are opportunities to go hiking or mountain biking on the scenic trails that wind through the valleys. To experience local culture, you can also visit Hatta Heritage Village, where traditional houses and crafts show a glimpse of old Emirati life.
Cultural Experiences in Dubai
Dubai Frame
Dubai Frame is a famous attraction where travelers can enjoy views of both old and new Dubai. Visiting the Dubai Frame is among the best things to do in Dubai, with tickets priced from AED 50 for adults and AED 20 for children aged 3 to 12. Because it’s open every day from 8:00 AM to 9:00 PM, it’s simple to include in your Dubai travel itinerary. A must-do activity here is to walk across the glass bridge, where you can see the historic neighborhoods on one side and the modern skyline on the other.
Traditional Emirati Dining
No matter where you go, food is always a big part of the culture, and in Dubai, tasting local dishes is one of the best cultural things to do in Dubai. A popular choice is to taste dishes like machboos and harees, which are traditional and flavorful meals. Another must-try is luqaimat, sweet fried dumplings often served with date syrup, giving you a taste of local desserts.
Souk Shopping
A visit to the traditional markets in Dubai gives you a close look at local life and culture. One popular thing to do is to walk through the Gold Souk, where rows of shops display dazzling jewelry. Another top spot is the Spice Souk, offering a lively mix of herbs, spices, and dried fruits with rich aromas, making it one of the best things to do in Dubai. If you want a taste of old Dubai, the Spice Souk is a must-visit, with its stalls of spices, herbs, and dried fruits creating an atmosphere that instantly takes you back in time.
To complete your experience, you can shop for souvenirs at the Textile Souk, where colorful fabrics and traditional items make perfect keepsakes. For those planning things to do in Dubai at night or Dubai activities on a budget, the souks offer a fun and memorable experience. To find more must-try experiences and a complete list of top things to do in Dubai, you can check out this guide by Travel Lush.
Seasonal Events and Festivals in Dubai
Dubai Shopping Festival
Every January, the Dubai Shopping Festival lights up the city with massive sales, fireworks, and endless entertainment. Shoppers can enjoy huge discounts at malls and stores across the city, making it a perfect time for deals. The festival is also famous for its fireworks and live concerts, which make evenings more exciting.
Dubai Food Festival
The Dubai Food Festival happens every February and March, offering food lovers a chance to explore the city’s rich and diverse flavors. A must-do here is to taste dishes at outdoor food markets, where chefs and local vendors serve everything from street food to fine dining. Food lovers also enjoy joining food-themed events and cooking workshops, which make the festival interactive.
Dubai Summer Surprises
Dubai Summer Surprises is held during the summer months and offers fun activities for families and travelers. For shopaholics, exploring discounts across malls and stores is one of the most fun things to do in Dubai, especially when summer sales attract visitors from around the world. Another popular activity is to enjoy the entertainment shows and activities for children, which are hosted throughout the city.
Food Experiences in Dubai
Street Food and Night Markets
Dubai’s vibrant street food stalls and night markets give visitors one of the most authentic things to do in Dubai. Many visitors love to try shawarma and kebabs from food stalls, which are both tasty and affordable. Another highlight is to taste Arabic sweets such as kunafa and baklava, which are often freshly prepared in front of you. For a lively experience, you can also explore the night markets where international street food is served, making it one of the most enjoyable food-related things to do in Dubai.
Fine Dining Restaurants
Dubai has become one of the top travel destinations for fine dining in the Middle East. A popular option is to dine at restaurants led by world-famous chefs, where menus combine creativity with luxury. Enjoying a multi-course meal in a stylish setting is a must and one of the best things to do in Dubai for couples looking for a memorable evening. To complete the evening, you can choose restaurants with skyline or waterfront views, making fine dining in Dubai both delicious and unforgettable.
Global Tastes with an Emirati Twist
In Dubai, the food scene is all about mixing cultures and flavors. A must-try is fresh seafood cooked with Emirati spices, adding a modern twist to traditional dishes. Travelers also enjoy desserts like luqaimat paired with ice cream or saffron cakes inspired by regional recipes. You can find these fusion flavors in both casual food stalls and fine dining restaurants. It’s a unique way to experience how Dubai brings together flavors from around the world.
Conclusion
Dubai offers a perfect mix of culture, adventure, and innovation that makes every visit special. From iconic landmarks to hidden gems, the city invites travelers to explore, taste, and discover at their own pace. No matter what you choose to do, Dubai has a way of giving you fresh experiences that remind you why it is one of the world’s most exciting travel spots in 2025.